Living Your Life w Lianne Laing Podcast:
Move over BNN and MSNBC. I managed to get former Canopy Growth Founder and CEO Bruce Linton to sit for an hour. Even he thought it couldn’t be done and the time flew!
First of all, where do you start when you know the man sitting across from you helped build a company valued in its infancy years at almost 20 Billion Dollars (Canadian). We had plenty to talk about!
It’s always had a bit of a Hollywood script to it; An abandoned chocolate factory turned into a thriving production line of a controversial product, which might make one crave chocolate after consumption. The movie could be a bio-pic of about Bruce Linton’s life, or at least the stage in his life when he built Canopy Growth. Certainly one of the biggest publicly traded cannabis companies in the world.
Also, if you rewind less than a decade and this wasn’t an easy conversation to have at a board room table. This journey has several twisted forks in the road that led to this opportunity, scarier than most of us would be willing to venture on. However Bruce, a graduate of Carleton university hopped on board, almost like a magic carpet, and wow did he fly! He traveled and we marvelled at what he was able to accomplish, until the magic died…
I’m not sure why I make the comparison of Bruce’s entrepreneurship reign to an elite athlete but I do. Certainly at the top of one’s game, only to be traded and sent down to the minors. Bruce was fired not long ago from his post as CEO. However, like any true champion, you find your way back to the top and it seems like Bruce has been quick to rebound.
Furthermore, we talk about business, mentorship, leadership, transformation, family, weed, drugs, government and the list goes on. I really enjoyed the time we spent talking and know we will continue to see his name in the headlines with his latest projects and ventures.